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Solicitations

One thing that bugs me more than most things is door-to-door solicitors. Sometimes it is so bad that they come to our house once a day. When they do it is always during nap time, which means that they wake up the kids. I do not think that I am alone in my unfavorable view of these peddlers. Some communities have even tried to prohibit them. The first such community was Green River, Wyoming. The ordinance aimed to make it illegal for any business to sell their items door-to-door without permission from the household beforehand. The only way a solicitor was welcome would be if the owner of the household put up a sign that said, "Solicitors Welcome." It is now common to call any ordinances with this aim a Green River Ordinance . Green River Ordinances have been successfully challenged as a violation of freedom of speech when the ordinance includes religious proselytizers or non-profit organizations. It is also thought that while in the past commercial speech had not been protec

Dad Marketing by Tide

Ragu , Pampers , and a bunch of other companies still do not get how they are hurting their sales sales by making marketing assumptions which only moms to be parents. But at least some companies are getting it right. Check out these Tide commercials: [youtube http://www.youtube.com/watch?v=z1qW7Po-1KI?feature=player_embedded&w=640&h=360] [youtube http://www.youtube.com/watch?v=M28l-6LUp3w?feature=player_embedded&w=640&h=360] I do have a slight problem with the term "Dad Mom". It still implies that primary caregiver is a position inherently for moms. But it is an improvement over some of the insulting marketing we have seen. I do not use Tide, but it is always good to have the recognition. In the event that I am looking for another brand because the store is out of the selection of All that I usually get or something else happens with the brand I am using, maybe I will consider some Tide. (via The Real Matt Daddy )